Marketing Associate Sydney (AU)

LGT is the largest Private Banking and Asset Management group in the world to be owned by an entrepreneurial family. As the family office of the Princely House of Liechtenstein, we have years of experience in the management of sizeable sums of assets.

Your Responsibilities

• Work with the front office to invite advisers and their clients to our events, follow up RSVPs, guests lists and assist with seating plans
• Attend events to ensure a seamless experience for guests – including setting up (placecards), pullup banners, notepads and pens, marking off guests and directing them to tables or their advisers, packing down, handing out microphones for Q&A
• Manage our marketing collateral work with the business and key agency partners to develop new content and update or enhance existing brochures, forms and disclosure documents.
• Corporate identity management – work with our front of house staff to ensure all offices across Australia have sufficient branded stationary, signage and merchandise
• Develop emails and landing pages on salesforce marketing cloud – including creating event invitations and registration forms, client and advisers surveys.
• Assist with visibility of marketing initiatives by talking to advisers, attending meetings, email communication and publishing on the marketing sharepoint
• Working closely with IPS and Advisory to align editorial and marketing calendars, through content and events
• Measuring and reporting on content through creation of dashboards to inform business of performance
• Working with key stakeholders including Chief Investment Office, Advisory, Technology, Operations Legal and Compliance to ensure sign off on marketing initiatives
• Publishing LGT Crestone content to website and portal, including observations pieces, special reports, podcasts, Chief Investment Office videos and ad hoc educational pieces
• Setting up, hosting, recording and ensuring sign off on regular client and adviser webinars
• Assisting in development of adviser, client and prospect e-newsletters and sending these via email marketing platform, salesforce marketing cloud
• Assisting in publishing on LGT Crestone social media and LinkedIn
• Supporting internal communications on marketing, including uploading and sharing marketing initiatives on Sharepoint and including marketing content on internal newsletters

About you

• 1-2 years’ experience in financial services marketing (preferably wealth)
• Relevant tertiary qualification preferred (Marketing, Communications, etc) but not mandatory
• Managing multiple priorities in a fast-paced environment
• Ability to manage budgets and deliver to deadline
• Experience managing creative and marketing agency partners
• Managing and communicating with senior stakeholders and large groups of stakeholders
• Understanding of digital marketing – preferably experience with Salesforce Marketing Cloud and Google Analytics
• High level of attention to detail and accuracy
• Ability to communicate with influence